Hajra Naz
Video search engines make it easy for marketers to find videos online. They can use these tools to generate ideas for their content or to add videos to their existing content. Video is really well-known these days, and lots of organizations are giving it a shot on stages like YouTube, Instagram, and TikTok. If you’re not utilizing video yet, consider it for your likely arrangements.
HubSpot’s research found that short videos are viral and give the best results as of 2024. Bloggers are also using more videos in their content now compared to ten years ago to attract more people.
We’ve reviewed some of the top video search engines. You can use them to find the perfect video for your content or to generate ideas for your own videos.
The 10 Best Video Search Engines
1. Google
- Headquarters: Mountain View, California, United States.
- Launched: 1998.
- Founders: Larry Page & Sergey Brin.
Google holds a huge lead over its rivals as the most broadly utilized web search engine, representing 91% of worldwide search traffic.
Since it consistently processes more than 40,000 search questions each second, or more than 3.5 billion ventures, Google rules Search engine optimization.
Google approaches a wide range of internet sites, like Vimeo, Facebook, and YouTube, with billions of pages and well over 100 million gigabytes of index space—and the possibilities are endless from there.
2. YouTube
- Headquarters: San Bruno, California, United States.
- Launched: 2005.
- Founders: Steve Chen, Chad Hurley & Jawed Karim.
Being the parent firm of the two organizations, Alphabet Inc. rules search as YouTube is the second most famous site in the world, just after Google.
Considering that 81% of American individuals use video-sharing sites, advertisers and brands view them as profoundly alluring stages.
Over 500 hours of video are consistently uploaded to YouTube, and users see more than 1 billion hours of video every day.
YouTube has changed the way its search feature operates over time to highlight various kinds of videos. YouTube is focusing on short-form videos like TikTok and Instagram’s Reels.
3. Bing
- Headquarters: Redmond, Washington, United States (Microsoft).
- Launched: 2009.
- Founders: Bill Gates & Paul Allen.
Bing is a fantastic tool for finding videos. It offers certain benefits over Google when it comes to video search.
- Bing provides a more visually appealing search experience with a grid-based results page.
- It’s easier to navigate between videos because Bing plays videos directly.
- Under the search bar, related keywords for expanded searches are readily visible.
- Important scenes in videos connected to your search may be recommended by Bing Video Search.
4. Dailymotion
- Headquarters: Paris, France.
- Launched: 2005.
- Founders: Benjamin Bejbaum & Olivier Poitrey.
Another well-known video-sharing website Dailymotion, boasts millions of videos and a devoted following in Europe, particularly in French-speaking nations. The website reports 400 million active users per month.
This platform was among the first to offer HD (720p) videos, and although it isn’t as popular as YouTube, it still receives more visits than some of the larger streaming services like HBO Max and Paramount Plus.
It’s important to remember that Dailymotion doesn’t pull results from other websites because its video library is entirely original.
Similar to YouTube, users can submit their videos; therefore, searching for videos on Dailymotion will provide completely different results.
To give you a sense of which channels are popular, Dailymotion’s homepage features trending channels on the left side. However, this feature is only available for partner-certified channels, which are typically from larger businesses and are indicated by a checkmark next to the channel name.
5. Vimeo
- Headquarters: New York City, United States.
- Launched: 2004.
- Founders: Zach Klein & Jack Lodwick.
Vimeo is an excellent option for a search engine for videos if you’re seeking more carefully chosen or editorially styled content.
Though it began as a side project for CollegeHumor, the humor website owned by its parent business Connected Venture, it has developed into a stand-alone public corporation with a sizable video library.
Vimeo is a platform for sharing videos that is made available to both consumers and businesses using the software-as-a-service (SaaS) model.
About 1.7 million people pay to use Vimeo, where 350,000 videos are published per day on average.
You can utilize Vimeo’s video search engine to find a variety of fresh content that is only available on this platform because it has a sizable online video collection of its own.
One of its primary characteristics is that the Vimeo team chooses a selection of movies to showcase, exhibiting excellent video material from a variety of genres, including comedy, animation, and documentaries.
6. DuckDuckGo
- Headquarters: Paoli, Pennsylvania, United States.
- Launched: 2008.
- Founder: Gabriel Weinberg.
If you prioritize privacy and don’t like online monitoring, DuckDuckGo can be a top choice for a video search engine.
DuckDuckGo is a search engine that focuses on three things for its users:
- Preventing trackers from working.
- Allowing you to do a private search.
- Delivering results that don’t come from your past searches.
DuckDuckGo’s user friendly UI keeps things straightforward. Just enter your search term in the field and select Videos if you are looking for videos.
DuckDuckGo allows you to search for videos secretly and without being monitored because it aggregates videos from the internet including Facebook and YouTube.
Researching video marketing can benefit greatly from this since it allows you to do brand-new searches outside of any possible “filter bubble” that might distort the results that show up on your search engine results pages (SERPs).
Additionally, it makes it simple to do a search based on results for other nations, allowing consumers to observe how the results alter and discover various types of material. To begin, simply choose the country on which to centre your search using the country selection located in the upper left corner of the screen.
7. TikTok
- Headquarters: Los Angeles, United States & Singapore.
- Launched: 2016.
- Founder: Zhang Yiming, ByteDance Ltd., Toutiao.
Not only is it becoming increasingly popular among younger audiences, but 7% of users who are working-age now consider it to be their preferred social media app.
Although TikTok’s exact revenue is unknown, parent company ByteDance Ltd. reported sales for 2023 of over $110 billion, with TikTok’s ad revenue probably making up a sizable percentage of that amount.
The site offers a vast array of user-generated video content, which makes it highly beneficial for discovering new subjects and identifying trends in social media marketing.
Since TikTok receives about 10 million videos a day on average, there’s constantly new video content to discover along with original spins on popular video forms.
The upload date of every video is prominently displayed, allowing you to view the date of release as well as the number of plays it has accumulated.
8. Yandex
- Headquarters: Moscow, Russia.
- Launched: 1997.
- Founders: Elena Kolmanovskaya, Arkady Volozh & Ilya Segalovich.
Yandex is a Russian innovation organization that has been in business longer than Google and Bing’s predecessor, MSN Search. It holds the biggest share of the Russian search engine market.
Yandex Search originally appeared as a Russian-only site in 1997; however, it has since expanded to offer universal administrations.
Yandex is a significant opponent of Google in Russia since it offers a huge search engine. Administrations can also imagine email, maps, a program, interpretation, and photographs, and that’s only the tip of the iceberg.
Naturally, Yandex also features a video search engine that yields results that differ from those of other video search engines.
Yandex has its own search algorithm for crawling and serving results, just like all search engines, even though it still gets results from comparable sources to other video search engines.
9. Ecosia
- Headquarters: Berlin, Germany.
- Launched: 2009.
- Founders: Christian Kroll.
Ecosia, a Berlin-based company, differs slightly from other video search engines on the market.
Although privacy remains a top concern, Ecosia regards itself as a social enterprise and is dedicated to achieving CO2-negative status.
Every search a user conducts on Ecosia generates 100% of its ad revenue, which is then used to fund climate action. Most of these funds are devoted to planting trees to contribute to the planet’s greening.
When you use Ecosia for your video searches, you can also utilize an environmentally friendly search engine, which allows you to search YouTube and other platforms for videos while simultaneously doing your part for the environment.
Although you can log in and monitor the number of trees you have assisted in planting, Ecosia does not generate a personal data profile about you. As a result, you also have the advantage of conducting video searches that aren’t influenced by searches you’ve already conducted for other projects.
Moreover, Ecosia’s AI Chat, powered by OpenAI and ChatGPT, can help you find fresh video ideas or search terms to narrow down your search results.
10. Swisscows
- Headquarters: Egnach, Switzerland.
- Launched: 2014.
- Founders: Andreas Wiebe.
Swisscows’ offering stands out from other video search engine choices in a small way.
Swisscows describes itself as a “family-friendly” search engine, eliminating all explicit results completely, in contrast to other engines that allow users to filter out explicit results.
In addition to music, photos, and online content, Swisscows offers a video search function that gathers movies from the internet and eliminates any results that can be interpreted as explicit.
If you need to conduct research on a potentially pornographic subject and want to be selective about the films that appear in your search results, this can be helpful.
Even though Swisscows uses Bing to power its search index, using Swisscows will still yield different results than using Bing directly.
This is because Swisscows’ filtering algorithm excludes results that are inappropriate for all audiences from the SERPs. This also applies to other well-known video search engines, like YouTube.
It’s important to note that, like Bing, Swisscows plays videos straight within the search engine. This makes it simple to flick between videos and come and go from the SERPs.
Selecting the Appropriate Video for Your Content
Including a video in your original online content can increase its visibility and boost user interaction. It’s crucial to ensure that any videos you utilize complement the other information and don’t distract from the action you want your user to take.
Using the video search engines mentioned above, you can locate a range of videos that will fascinate and educate your audience.
