Phrase: seo

Aleyda Solis recently released findings from her SEOFOMO survey, which provides valuable insights into how SEOs acquire clients, the types of clients they serve, and the methods they use to promote their services. Aleyda Solis, a prominent figure in digital marketing with a focus on International SEO, is well-regarded for her SEOFOMO and MarketingFOMO newsletters. […]

Gary Illyes, a Google analyst, has recently spotlighted a significant challenge for search engine crawlers: URL parameters. In a recent episode of Google’s “Search Off The Record” podcast, Illyes discussed how URL parameters can generate an almost infinite number of URLs for a single page, leading to inefficiencies in crawling. Illyes covered the technical details, […]

We’re getting down and dirty now, shall we? Let’s talk about sneaky online tricks. What’s one called “Parasite SEO”? It’s like a small bug using a big bug to live. Online ads are about using other websites to make you look better. It’s like getting a free ride. Hitchhiking Your Way to the Top Parasite […]

 With SEO, it’s hard to stay on top of things. It like attempting to capture a constantly moving object. I know how it feels. There are so many tools out there that it’s tough to find the ones that help your website. I’ve tried lots of tools and learned a lot. I found the best […]

Consider yourself the owner of a really hip skateboard store. You have the coolest wheels and the prettiest decks, and your customer service is unmatched. But here’s the problem – no one knows you exist! Except maybe your grandma. Local SEO plays a key role in this. It lets everyone in your area know how […]

The March 2024 core update from Google is having an impact on a lot of small business owners. It’s possible that your traffic has decreased, your rankings have suffered, and you’re unsure of how to get back. It can be extremely frustrating to watch your hard-earned rankings drop, especially if you’re unsure of what to […]

In response to a query concerning whether switching web hosts could hurt SEO and ranks, Gary Illyes of Google provided his thoughts. It makes sense to ask since switching to a new web host for a website entails technical details that could go wrong and have an instantaneous negative impact. What Does Changing A Website […]

Having topical authority improves your rankings significantly. How do we know? It’s simple: Google prioritizes information written by experts. And from what source is this content derived? Reliable sources, that’s the location. Reputable authorities and the websites they administer. Users and search engines regarded them with the utmost trust due to their knowledge and proficiency. […]

The teams in charge of marketing channels and their management should never work in isolation. It’s not always easier said than done, though. The relationship between SEO and social media teams both paid and organic and how they may work together to improve productivity, performance, ROI, and most importantly customer interactions is frequently disregarded. Each […]

Welcome to the world of blogging, where content is king and engagement is queen! Have you ever questioned how some blog posts hold readers’ attention from beginning to end? It all boils down to crafting blog posts that are both interesting to readers and optimized for search engines. Creating engaging content that not only hooks […]

Content is king when it comes to search engine optimization (SEO). Content is crucial for effective SEO, spanning blog posts, guest articles, and website copy. However, not all content is created equal in elevating your business. Unique, top-notch content infused with creativity is the cornerstone of successful SEO endeavours. Your chances of making a lasting […]

In an Office Hours hangout, Google’s Gary Illyes addressed the impact of a double forward slash in a URL on a website’s SEO. Instances of a double forward slash often stem from coding issues within the CMS or the .htaccess file, creating duplicate webpages with only URL variations. Addressing this problem proves challenging, as simply […]

In the ever-evolving landscape of SEO, building high-quality backlinks remains a vital pillar for success. But forget the days of spammy tactics and quick fixes – Google’s algorithms are smarter than ever, prioritizing relevance and authority. So, how do you build a robust link profile that truly elevates your website’s ranking and visibility? Let’s dive […]

Google’s John Mueller responded to an inquiry on Reddit where the individual asking the question apparently had questions regarding what the SEO tool was suggesting. What the tool was recommending didn’t agree with the goal the SEO had. This is the question: I write for and oversee the blog of a Vietnamese travel company that […]

The most recent core algorithm upgrade from Google update resulted in a significant decline in the search engine rankings of many websites. On the off chance that you don’t believe your site should fall behind, you ought to change the manner in which you play the website improvement (search engine optimization) game. As per my […]

One of Google’s tools, Google Trends, is a great source of information that can help improve SEO and content production. With real-time search trends, related inquiries, and category data available, Google Trends gives marketers a wealth of options to hone their approaches and maximise results. This article is a thorough and comprehensive reference to Google […]