Trying to step up your LinkedIn game this year?
Good news. LinkedIn just rolled out a brand-new mini-site called “Create on LinkedIn.” It’s packed with smart tips, content ideas, and best practices to help you post like a pro.
This site is more than just a quick guide. It’s a full-on resource hub. Whether you’re brand new or already posting regularly, there’s something in here that’ll make you think twice about how you show up on the platform.
You’ll find:
- Why posting on LinkedIn even matters
- What kind of content gets people’s attention
- Tips for writing better updates
- Real examples of what works
- A deep dive into using video (this part’s gold)
Video, by the way, is blowing up on LinkedIn. The company said video watch time is up 36% year-over-year.
Read More = The LinkedIn Engagement Strategy You’re Missing Out On In 2025
Not just that — video content pulls 1.4x more engagement than regular posts. So yeah, it’s worth learning how to do it right.
There’s also a section that links out to LinkedIn Learning courses. If you want to dig deep and level up, those could be worth your time, too.
Even if you think you’ve got your posting strategy locked in, give it a quick scroll. You might pick up a few new tricks or reminders you didn’t know you needed.