To make it easier for visitors to identify reliable websites, Google is testing a new feature in its Search platform. Verified website links now have a blue checkmark next to them, indicating that the link is genuine and not phony. With the help of this upgrade, consumers should feel more confident when browsing the web because it identifies reputable websites.
These blue checkmarks have already been observed by some users next to well-known websites like Microsoft, Meta, Epic Games, Apple, Amazon, and HP. This feature highlights reliable sources so users can stay away from fraudulent and deceptive websites.
Google hopes to give users a more secure and dependable web browsing experience by using this verification mechanism. More recognized websites mean people may browse the web with less fear of fraud and quickly determine whether sites are real. This functionality is in line with Google’s larger initiative to increase user confidence in the information they access online.
If the blue checkmark is successful, it may prove to be a helpful instrument in lowering the likelihood of fraud and false information, improving internet safety for all users. It’s a positive development in Google’s endeavours to improve user experience and online security.